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Finocchiona
PGI

You smell it before you open the pack. Wild fennel does not announce itself quietly: it fills the room, takes up space, and stays.

You smell it before you open the pack. Wild fennel does not announce itself quietly: it fills the room, takes up space, and stays. Soft, fragrant, with a texture that gives under the knife and crumbles at the cut. We have produced it in Cusona since 1922. When the PGI was recognised in 2015, we were among the producers who pushed for it. It could not have gone any other way.
“Picture a handful of fennel seeds, a few flowers picked while the plant is still wild, Italian meat worked by hand. That is where the fragrance comes from.”

Finocchiona PGI: a salami with character

Tuscan finocchiona is recognised by the nose first, then by taste. The recipe is simple, deliberately so: fresh meat, salt, garlic, pepper, wine. And fennel. Not only the seeds, as people often assume: Viani’s blend also includes wild fennel flowers, which give the slice a deeper, more delicate note that sets it apart from any imitation. The texture is soft, the lean and fat blend without sharp boundaries, and the seeds stay visible in the slice. When cut, the slice can crumble, and that is not a flaw; it is the signature. The fragrance is fresh and recognisable, with a light garlic note that never takes over. On the palate, it is fragrant and full-flavoured.
We never tried to make it firmer just to suit a slicing machine. We left it as it is.

From 250 grams to twenty kilos. Same recipe.

The Viani Finocchiona PGI range

Viani Finocchiona PGI comes in a range built for every use, from the shelf-stable snack format to the giant 20 kg wheel that commands the deli counter on its own. The recipe does not change. Only the scale does.
Viani Finocchiona PGI reaches retail and foodservice channels across export markets.

VIANI finocchiona 50mm

ø 55mm

SHELF-STABLE SNACK

WEIGHT
250 gr

VIANI finocchiona 80mm

ø 80mm

SMALL PIECE

WEIGHT
500 gr

VIANI finocchiona 100mm

ø 100mm

CLASSIC

WEIGHT
3 Kg

VIANI finocchiona 140mm

ø 140mm

GIANT, SHORT

WEIGHT
5 Kg

VIANI finocchiona 180mm

ø 180mm

GIANT, HALF SHORT

WEIGHT
5 Kg

VIANI finocchiona vaschetta

PRE-SLICED

–

WEIGHT
Various formats

Also available sliced: a 100 g protective-atmosphere tray, and in the 130 g PDO+PGI Tris, Prosciutto Toscano PDO, Salame Toscano and Finocchiona PGI sliced together, ready for the board.

All formats: Italian meat, gluten-free, no preservatives added.

Finocchiona IGP Logo

What PGI means for Finocchiona

The Protected Geographical Indication is not a decorative logo. It means every Finocchiona carrying the PGI mark is produced exclusively in Tuscany, checked by a third-party body authorised by the Ministry, and made to a defined specification: traditional recipe, set ingredients, certified process.

The Finocchiona PGI Consortium requires every cut and every pack to carry the full wording, Finocchiona Indicazione Geografica Protetta, in clear print, in Italy and abroad. It protects producers who do it right and buyers who choose knowingly.

Viani is among the producers who pushed for this PGI recognition. By 2015, when the designation was granted, we already had decades of production behind us. We were not chasing a label; we were putting in writing what we had already been doing.

Viani and Finocchiona: from 1922 to PGI

Before the label, there was already a method.

Alvaro Viani started making finocchiona salami in Certaldo when the PGI did not exist, when no specification or consortium existed either. What existed was the recipe, passed down by word of mouth, from those who knew to those who were learning.
A hundred years of Finocchiona. Same air, same seeds, same family.

Our Story

Find it. Serve it.

Look for it sliced, in a 100 g tray or in the PDO+PGI Tris alongside Prosciutto Toscano PDO and Salame Toscano: three Tuscan designations, one board.

You’ll find it sliced in that 100g tray that disappears before the wine is even uncorked, or in the DOP+IGP Trio together with Prosciutto Toscano DOP and Salame Toscano: three Tuscan designations, one board.

See how to serve it on a charcuterie board

Let’s work together.

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